UK-based company, EA Maven, is co-Founded by friends Darrell Swanson and Jarek Zych, who have worked together since 2013. Their combined experience exemplifies the entrepreneurial, innovative and dynamic energy that resides in the exciting and nascent aviation-related industry of Advanced Air Mobility (AAM).
Swanson has over 20 years experience as an aviation consultant on airport masterplanning projects through to airport acquisition advisory services and now specialises in electric aviation and its potential future.
He is also an advisor to NASA’s Transformative Vertical Flight groups 2 & 3; the Advanced Air Mobility panel at ADS; the Community Air Mobility Initiative; and is a board member of the British Aviation Group, the largest trade body in the UK representing over 200-member companies.
Meanwhile, his business partner, Jarek Zych, has spent the last 16 years working for and providing services to leading aviation companies including airlines, airports, leasing companies, aviation consulting firms and suppliers.
His speciality is the modelling of advanced air mobility, air service development and traffic forecasting for airports, and network, fleet and schedule planning/strategy for airlines. Zych is also the Founder of AVEO Advisory where he acts as an Independent Advisor. The AAM sector is very fortunate to have attracted two such experienced aviation people who are able to offer detailed and critical information to assist in its development.

Darrell Swanson, Jarek Zych
Their initial analysis began by looking at 368 UK cities and over 13,000 potential routes. This was then indexed down to 264 cities with 994 potentially viable routes. The key findings include:-
: 994 potential routes across 264 city pairs.
: 75 percent of travellers presently use their cars – therefore, great potential to help decarbonise sub-regional travel.
: 33 percent business travellers/66 percent leisure travellers.
: Target market of 6.6 million travellers per week or 316 million a year.
: 9,700 years of time saved collectively by passengers switching to AAM.
: UKP2.2 billion in direct economic stimulation by travellers saving time on their journeys.
The overriding conclusion. The future of air travel around the UK is bright.
Please Watch Video
EA Maven use mobility data to understand who is likely to switch to AAM services through a market assessment methodology known as Indexing. This is the first step in assessing the potential for any given market. Modelling assessment work is next taken to discover potential demand.
This combined analysis can help OEMs, operators and infrastructure investors to identify the number of routes that are viable for AAM services. Additionally these methodologies are equally applicable to the commuter and/or domestic airline markets as the models and scheduling tools are indifferent to propulsion types (hydrocarbon v electric).
The research carried out on the potential future development of AAM in the UK is second to none and their findings can be found in their PDF files (see below), as EA Maven is happy to share an advanced screening of its ‘UK City Air Mobility Index’ prior to it being officially published, before then taking it on a Conference Tour this Autumn.
The video and PDF Files are well worth a viewing. If you would like to receive a copy of the presentation, please email Mr Swanson at darrell@eamaven.com or Mr Zych at jarek.zych@eamaven.com .
For more information
(Top image: Credit: NicoElNino/Alamy Stock Photo)